Story thread · 2 reports / 2 sources

How Nike fell off the pace in China

ft.com · 14h

How Nike fell off the pace in China

How the coverage leans

Across 2 sources · syndicated copies counted once

World’s biggest sports brand is tailoring its ranges for local tastes to get back on top in a market it pioneered

First report: Nike is cutting thousands of China online distributors to halt discounting and rebuild its brand — qz.com, 1d

The conversation · 0

Sign in to join the conversation.

No comments yet — start the thread.