Story thread · 2 reports / 2 sources
From content to conversion: The role of creators in beauty marketing
localnews8.com · 8h · first report
Beauty is one of the most resilient industries in the U.S. Even while going through some difficult economic years, Americans still spend around $280 a year on cosmetics. Globally, the beauty and personal care market is a more-than-half-a-trillion-dollar industry. But behind all this strength and resilience stand social media and content creators. With 71% of
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