Story thread · 5 reports / 5 sources
Citi is jumping into the ad business and entering a fast-growing and competitive market
businessinsider.com · 16h · first report
How the coverage leans
Across 5 sources · syndicated copies counted once
The banking giant is letting brands target ads to its more than 70 million customers based on their spending habits.
The coverage
- Citi launches media platform for advertisers
finextra.com · 11h
- Citi Launches Commerce Media Platform Ahead of Pending Kard Acquisition
pymnts.com · 12h
- Citi creates a platform to connect advertisers with Citi credit card customers
seekingalpha.com · 15h
The conversation · 0
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