Story thread · 2 reports / 2 sources

Unrivaled Tabs Adidas as Apparel Partner as Sportswear Industry Spins

sportico.com · 8h

How the coverage leans

Across 2 sources · syndicated copies counted once

Unrivaled announced Wednesday that Adidas will take over as sponsor and outfitter of the women’s professional 3×3 basketball league beginning with its third season, which starts in early 2027. The multi-year partnership, the length and financials of which were not disclosed, reflects Adidas’ ongoing emphasis to push into women’s basketball, while outgoing outfitter Under Armour […]

First report: Unrivaled women's basketball tour to play in Houston in February sports.yahoo.com, 2d

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