Story thread · 2 reports / 2 sources
Media Buying Briefing: Handicapping the fight to win over Coca-Cola’s North American media
digiday.com · 19h
WPP seems to be in the catbird seat to hold onto Coca-Cola's global media business. But will Omnicom or Dentsu win North American media?
First report: Coca-Cola’s $10B Buildout Fuels Industrial Demand — finance.yahoo.com, 1d
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