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Google rolls out age inference in Canada

biometricupdate.com · 3h

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Across 2 sources · syndicated copies counted once

Google is trying out an age assurance strategy in Canada for its YouTube platform. However, it has opted not for privacy preserving age assurance technology certified against international standards – but rather for its own machine learning-based age profiling system. Google calls it “age estimation,” though it is more properly classified as age inference, and even then only tenuously; ISO/IEC 27566-1 , which covers age assurance systems, specifies that true age inference must be “based on verified information.” Google’s system uses machine learning to “interpret a variety of signals already associated with a user’s account, such as the types of information a user has searched for or the categories of videos they’ve watched on YouTube. These signals help us determine whether a user is likely over or under the age of 18.” In a post , the company will automatically apply age-appropriate protections for users it determines to be under 18, including “Digital Wellbeing tools” such as “remin

First report: How Google, Meta are implementing its ‘age assurance’ tech in Canada globalnews.ca, 1d

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