Story thread · 5 reports / 3 sources

How Victoria’s Secret Is Reviving Its Pink Brand

nytimes.com · 9d

How Victoria’s Secret Is Reviving Its Pink Brand

How the coverage leans

Across 3 sources · syndicated copies counted once

After Pink’s sales slipped in recent years, Victoria Secret’s new chief executive is focused on making women feel bold and flirty.

First report: Victoria’s Secret Sales Jump 10% in Q2, Giving the Brand Momentum Ahead of Runway Show finance.yahoo.com, 12d

The coverage

  1. Victoria’s Secret quietly closed 38 stores. What shoppers should know

    fastcompany.com · 10d

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