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Samsung to push smartphone volumes despite profit squeeze: mobile chief

koreaherald.com · 2h

Samsung to push smartphone volumes despite profit squeeze: mobile chief

Samsung Electronics is doubling down on smartphone volume despite worsening margins, prioritizing market share gains over near-term profit recovery. At an internal management briefing Wednesday, Samsung Electronics co-CEO and Device eXperience head Roh Tae-moon told employees that profitability pressure could persist while memory prices remain elevated, according to industry sources familiar with the meeting. Roh then named "market-share expansion" as a key second-half priority. The bet is to ke

First report: Samsung mobile unit hit by 211% jump in memory prices koreaherald.com, 1d

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