Story thread · 3 reports / 3 sources
NBA ad sales skyrocket $580M during first year of new media deals
sports.yahoo.com · 3h
How the coverage leans
Across 3 sources · syndicated copies counted once
The second-order effects of the NBA’s new 11-year, $76 billion media deals are coming into focus. And in a welcome piece of news for the league’s three media partners — ESPN, NBC, and Prime Video — NBA ad sales were through the roof in Year 1 of the new deals. According to a report by…
First report: NBA Ad Sales Soar to $2.1 Billion in First Season of New Rights Deals — sportico.com, 2d
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