Story thread · 2 reports / 2 sources
Citi Expands Customer Engagement and Commerce Media Capabilities With Addition of Kard
financialpost.com · 5h · first report
Highlights: Kard’s commerce media and rewards platform will help Citi deliver more personalized credit card rewards and offers for customers and create new engagement opportunities for merchants The proposed acquisition aims to combine Citi’s scale with Kard’s technology, talent and brand relationships to enable a superior consumer and merchant experience This move will advance Citi’s […]
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