Story thread · 2 reports / 2 sources
WPP’s streamlined strategy secures new business as revenue declines narrow
marketingdive.com · 1d
While WPP sees opportunities with AI, CEO Cindy Rose noted that the technology could lead to deflationary impacts on agency pricing.
First report: WPP’s streamlined strategy secures new business as revenue declines narrow — finance.yahoo.com, 1d
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