Story thread · 7 reports / 6 sources

Will people pay more for Under Armour?

retaildive.com · 4d

How the coverage leans

Across 6 sources · syndicated copies counted once

Flouting signs of soft demand, CEO Kevin Plank on Friday said that “consumers are going to choose Under Armour at a premium.”

First report: Under Armour Could Be on the Verge of a Turnaround wwd.com, 6d

The coverage

  1. Under Armour Cuts Sales View on Softer Demand Around the World

    bloomberg.com · 4d

  2. Under Armour Lowers Guidance and Begins Another Product Cull

    sportico.com · 4d

The conversation · 0

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