Story thread · 11 reports / 11 sources

India's ₹315 lakh crore gold stock could power the economy. Here's how Gen Z holds the key

businesstoday.in · 5dShare

India's vast household gold holdings, worth an estimated ₹315 lakh crore, could become a powerful economic asset as Gen Z embraces digital-first ways of owning and investing in gold. The World Gold Council says unlocking even a fraction of this idle wealth could deepen financial markets, reduce import dependence and fuel long-term economic growth.

First report: India’s Gen Z Flexed Its Power and Won — counterpunch.org, 8d