Story thread · 2 reports / 2 sources

Linda Cohn, Kenny Mayne say anchors never got extra pay for iconic ‘This Is SportsCenter’ commercials

sports.yahoo.com · 10d · first report

How the coverage leans

Across 2 sources · syndicated copies counted once

Part of what made the This Is SportsCenter campaign work for as long as it did was that the anchors clearly wanted to be in it, even without much financial incentive. That worked out because, according to Linda Cohn and Kenny Mayne, that incentive basically didn’t exist. The two former SportsCenter anchors discussed the economics behind…

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